In this episode, Matt has a great conversation with Lee Roberts from BerganKDV about how to move from a founder-led sales organization to building out a sales team.

Lee shares how he grew his sales team to more than $25M in net new deals last year and what's next as they continue to improve.

Three Takeaways:

If you want to really grow, the CEO cannot be the only salesperson.
While there is no "silver bullet" for hiring great sales professionals, there are patterns you can recognize.
Verticalization provides more opportunities for your team as they can become the expert in a certain industry.

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How a sales team books over $25M in new business per year | Lee Roberts on selling, hiring, leadership, and more

How a sales team books over $25M in new business per year | Lee Roberts on selling, hiring, leadership, and more

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